Keep the origin
Place an optimization and caching layer in front of image URLs you already operate.
WebP Cloud · Cloudflare · Bunny · imgixComparisons
Choose the image delivery model that fits your stack.
Compare how managed image CDNs, media platforms, framework-native tools, and self-hosted services differ in setup, billing, caching, and control.
Start with the operating model
These products do not all solve the same problem.
The most useful first question is not which service has the longest feature list. It is how much of your existing image workflow you want to keep.
Add a media platform
Combine delivery with uploads, asset management, video workflows, and team collaboration.
Cloudinary · ImageKitStay platform-native
Use image optimization bundled into the deployment platform or framework workflow.
Vercel · CloudflareRun it yourself
Own compute, scaling, caching, security, and deployment in exchange for full control.
WebP Server Go · imgproxyOur managed service · 🇪🇺 European infrastructure
Keep your origin. Change the delivery path.
WebP Cloud is designed for teams that want modern image formats, URL-based transforms, and cache-first delivery without moving source files into a new media library or operating an image server.
Your origin
images.example.com/photo.jpg↓Deliveredcdn.example/photo.jpg?width=800- Unlimitedbandwidth
- Alwayscache
- From $3paid plans
- $0to start
Managed services
Compare the commercial model first.
Headline prices are only one part of the cost. Bandwidth, storage, transformations, and cache operations may be separate billing dimensions.
| Service | Starting point | Billing model | Origin model | Best fit |
|---|---|---|---|---|
| WebP CloudOur serviceManaged image CDN | $0 · paid from $3/mo | Request quota; unlimited bandwidth | Keep your existing public origin | A focused image CDN with predictable entry pricingWebP Cloud pricing |
| Cloudflare ImagesCDN platform feature | 5,000 transforms free, then usage-based | Unique transforms; storage and delivery when hosted | Remote images or Cloudflare-hosted storage | Teams already operating their domain on CloudflareCloudflare pricing |
| Bunny OptimizerCDN add-on | $9.50/mo per Pull Zone | Flat optimizer fee; CDN bandwidth billed separately | Connect through a Bunny Pull Zone | Sites already using the Bunny CDNBunny Optimizer |
| ImageKitMedia delivery + DAM | $0 · Lite from $9/mo | Bandwidth and storage after plan allowances | External origins or managed media library | Image and video delivery with optional DAM workflowsImageKit pricing |
| imgixVisual media platform | From $25/mo | Credits shared across delivery, management, and transforms | Connect an existing media source | Rich visual editing with a global delivery platformimgix pricing |
| CloudinaryFull media platform + DAM | $0 · Plus from $99/mo | Credits shared across transforms, storage, and bandwidth | Remote fetch or managed asset storage | Complex image, video, AI, and DAM workflowsCloudinary pricing |
Integration and delivery
Compare the workflow, not only checkmarks.
“Supported” can mean included on every plan, available only on a paid tier, or dependent on a larger platform configuration.
| Service | Transforms | Modern output | Custom domain | Source workflow | Delivery model |
|---|---|---|---|---|---|
| WebP CloudOur service | URL parameters | Automatic WebP / AVIF | All plans | No migration | Always Cache |
| Cloudflare Images | URL or Workers API | format=auto | Cloudflare zone | Optional storage | Cloudflare edge |
| Bunny Optimizer | URL parameters | WebP | Supported | Pull Zone origin | Bunny edge cache |
| ImageKit | URL parameters | WebP; AVIF by plan | Pro plan | Optional DAM | Integrated CDN |
| imgix | URL parameters | Modern formats | Supported | Connect a source | Global CDN |
| Cloudinary | Chained URL transforms | Automatic modern formats | Advanced plan | Optional remote fetch | Integrated CDN |
Open-source path
Managed when you want it. Self-hosted when you need it.
Unlike many managed image services, the WebP ecosystem gives you a self-hosted path. Run WebP Server Go when infrastructure control matters, or choose WebP Cloud when you want us to operate image transformation, caching, and delivery.
WebP Server Go
You operate the compute, deployment, cache, scaling, and updates—with full control over your infrastructure.
WebP Cloud
We operate origin fetching, image transforms, cache, and edge delivery—so your team can focus on the product.
Historical reading
The original comparisons remain available.
The articles and 2023 tables are preserved for continuity and SEO, but should not be used as current purchasing data.
WebP Cloud vs. Cloudflare Polish
The original discussion of setup, image processing, and delivery differences.
Comparison of image CDNs
The previous long-form roundup covering Cloudflare, Bunny, Vercel, imgproxy, and WebP Cloud.
